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Unity and Microsoft Partner To Power-Up 3D Artists and Devs With Azure

The two companies are working to simplify the publishing process for game developers

Unity has chosen Microsoft’s Azure as its cloud partner for creating real-time 3D experiences through Unity’s game engine. Together the two companies plan to simplify the process for game developers to publish their titles to Xbox and PC.

Given that interactive 3D experiences are no longer limited to gaming, Unity is creating a “platform-agnostic, cloud-native solution” to meet the needs of developers of all types. The platform will allow developers to easily create digital twins of real-world locations and items for use in both games and non-gaming projects. Using Azure will offer Unity users a dynamic and innovative technical infrastructure behind the scenes.

The power of Azure

Azure was developed with global scalability in mind and already supports a host of sizeable games. Together with Unity, Microsoft is empowering 3D artists to build and run real-time 3D experiences on Azure.

“Our ambition to democratize development of games and game-like experiences around the world and across industries depends on strong partnerships, particularly with game engines like Unity,” writes Microsoft on its blog. The companies are improving developer tools and simplifying the publishing process to aid Made with Unity creators in offering their games to more gamers globally.

Unity and Microsoft: Building the Metaverse

Unity and Microsoft are strong metaverse contenders and are working with other tech giants to create new metaverse open standards. Unity CEO John Riccitiello believes the metaverse will offer users millions of destinations. Microsoft is already building its industrial metaverse, which utilizes Web3 tech in factories. Additionally, the company recently provided blockchain game, StarHeroes with a grant and gave the game access to Azure and is partnering with Netflix for the streaming service’s first ad-supported plan.

“As 3D interactive experiences continue to evolve in both the gaming and non-gaming worlds, Microsoft and Unity are empowering a wave of new creators to define the digital worlds of tomorrow. It is their talent, creativity and empathy that will not only transform the world but change it for the better,” Microsoft adds.

Written By

Jack Brassell is a freelance journalist and aspiring novelist. Jack is a self-proclaimed nerd with a lifelong passion for storytelling. As an author, Jack writes mostly horror and young adult fantasy. Also an avid gamer, she works as the lead news editor at Hardcore Droid. When she isn't writing or playing games, she can often be found binge-watching Parks & Rec or The Office, proudly considering herself to be a cross between Leslie Knope and Pam Beasley.

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