Virtual Interactive Technologies announced it’s teaming up with Future House Studio to create augmented reality attractions. The companies plan to implement the attractions in theme parks, adventure parks, and other entertainment venues. Furthermore, the companies are currently in early-stage talks with third parties to discuss developing AR experiences in existing entertainment venues.
“We could not be more excited about this partnership with Virtual Interactive Technologies,” Future House Studios Founder and Head Adam Sidwell said, “we believe that there is large market for the kind of solution we are teaming with VRVR to create.”
Disney and Virtual Theme Parks
Disney has also shown interest in AR experiences recently. Recently, Disney acquired a patent for a virtual world simulator in its theme parks. The patent details a system that will allow Disney to over-impose 3D images to be upon real-world objects. For instance, a plain plastic dome could have an image projected on it so that it appeared to be the glass-encased rose from Beauty and the Beast when viewed from any angle. In Addition to AR technologies, Disney also has plans for the metaverse and recently chose an executive to lead its metaverse efforts.
“Future House Studios is a leader in AR and VR content creation,” said CEO of Virtual Interactive Technologies, Jason Garber, “our strategy is to team with best-in-class companies to develop exciting, engaging cutting edge content and FHS is a perfect fit.”
Virtual Interactive Technologies is a video game production company based in Denver, Colorado. As of yet, VIT has released five titles, including Carmageddon MaxDamage, Interplanetary Enhanced Edition, and Worbital. The company focuses on mobile gaming, VR, and emerging technologies.
Future House Studios is a metaverse creation company with a team consisting of technical directors and artists from studios such as Pixar, Microsoft and Electronic Arts. The studio has created movies, games, and VR and AR experiences. Additionally, the company has worked on franchises like Star Wars, Marvel, and Transformers.