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Allows the management of virtual advertising on a whole new level
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Allows the management of virtual advertising on a whole new level
Anzu has secured a patent for its technology that will reportedly measure metrics of visibility for in-game advertising
While the concept of the metaverse is still a confusing subject to some, brands are already seeing its advertising potential
While Google and Meta will still be prevalent in digital advertising, others such as TikTok are gaining traction
Just what every Windows user wanted. More ads…
Want Elon Musk in your latest ad? There's an app for that
The recent adoption of Apple’s ATT policies affected Apple and Facebook, while Google remained unaffected
Cosmetics company teams up with Zynga for in-game advertising
Globant and YouGov polling reveals gradually escalating interest in advertising and play-to-earn models in the metaverse
The Interactive Advertising Bureau Has Updated its Guidelines for Measuring 3D ads for the metaverse
America's Federal Trade Commission (FTC) is seeking to strengthen its guidelines in an effort to stop advertisers from posting fake positive reviews and abusing...
Will invest in "key people" to scale business operations
New Meta technology platform integration eases creation of interactive 3D product models for the metaverse
Combines capabilities of subsidiaries Bidalgo and Luna Labs
Gaining access to adtech integrations
Follows the increasing MAUs on the platform
Available within Unity Ads via Unity Mediation
Backed by Hiro Capital and Razer
BrainImpression determines ad viewability and impressions for VR, AR, smartglasses, mobile, computers and TV