Nintendo has acquired Dynamo Pictures, a visual production company and has rebranded the company as Nintendo Pictures.
The creators of Super Mario, Zelda, Metroid, Pikmin and more aim to use Nintendo Pictures to develop multiple strands of video content using its properties.
A translated statement from the official Nintendo Pictures website reads, “We aim to have consumers around the world learn about Nintendo characters through video, and to create unique videos that will remain in their memories forever.”
“We will continue to challenge ourselves to continue providing unique and surprising images to customers around the world, transcending generations and eras.”
All aboard the games-to-movies bandwagon
Sony launched its PlayStation Studios in 2019 which has so far released an Uncharted film and has announced a handful of upcoming live-action adaptations. In a crucial difference Nintendo Pictures, does not aim to finance TV or live-action adaptations of its games – with the work being done by outside parties – but to develop video content for the company directly.
Before their acquisition, Dynamo Pictures played a role in bringing the likes of Persona 5, Dark Souls III and Nintendo’s Metroid: Other M to life by helping out Nintendo’s visual content team.
Nintendo announced its latest acquisition ahead of the first trailer of its highly anticipated Super Mario movie starring Chris Pratt as Mario. The film is developed by Illumination, the studio behind the Minions film series.
We expect the Super Mario trailer to arrive later this week – watch this space – though Nintendo have announced earlier a new release date for the film, which is now scheduled to release in 2023.
Isa Muhammad is a writer and video game journalist covering many aspects of entertainment media including the film industry. He's steadily writing his way to the sharp end of journalism and enjoys staying informed. If he's not reading, playing video games or catching up on his favourite TV series, then he's probably writing about them.
