Streaming software firm eGame Studio has unveiled its new browser-based app, Game Lens, which aims to change how esports coaches train and manage their teams. According to the company, Game Lens was built to address a significant gap within the esports industry. Many schools do not have the funding to support esports programs, while Game Lens enables esports players to train remotely and receive the guidance of a dedicated coach.
Founded in 2022, eGame Studio aims to redefine esports streaming. The Ohio-based company created Games Lens in response to limitations in current esports tools for team games and educational settings. Through the new app, eGame Studio is attempting to make esports more accessible worldwide.
Games Lens aids esports coaches
Through the app, coaches can view each team member’s feed simultaneously. Additionally, the app lets coaches communicate with team members via real-time audio. Coaches can also hone in on a specific player’s feed to learn about individual players’ gameplay tactics.
eGame Studio Founder and CEO Michael Lunt says, “Game Lens has been designed with a singular vision: to empower esports coaches to achieve more with less. We are pioneering a shift in the industry, ensuring that every esports team has access to well-respected coaching talent regardless of their location. This is just the start for Game Lens and we eagerly anticipate its transformative impact on esports coaching.”
eGame Studio states that the app was developed using insights and feedback from the esports community. The company promises that the app will continue to meet the needs of esports teams and coaches.
Esports continues to gain traction
Esports continues to gain recognition across the globe. Recently, British Esports and the Saudi Esports Federation entered into a partnership to advance esports. The organisations plan to host cultural exchange programs and offer mentorships. Saudi Arabia will also host next year’s Esports World Cup.

Jack Brassell is a freelance journalist and aspiring novelist. Jack is a self-proclaimed nerd with a lifelong passion for storytelling. As an author, Jack writes mostly horror and young adult fantasy. Also an avid gamer, she works as the lead news editor at Hardcore Droid. When she isn't writing or playing games, she can often be found binge-watching Parks & Rec or The Office, proudly considering herself to be a cross between Leslie Knope and Pam Beasley.
