Web3 SocialFi platform Pop has been unveiled at the 2023 Consensus conference where it attracted more than 11,000 visitors as it aims to onboard the next billion users to the decentralised web to foster a thriving creator economy.
Pop’s objective is to empower creators and users by facilitating content ownership, with the goal of promoting equitable profit distribution within the creator economy. By leveraging the capabilities of the content and ownership economy, Pop provides the opportunity for all platform users to transform their time and creativity into tokens, thereby establishing their value and unlocking their earning potential.
CEO Michael Shen says, “Consensus represents a pivotal event in our industry, bringing together key players, innovators, and creators to drive innovation and set the course for technology’s potential impact.”
A Web3 economy for creators
Pop has launched its beta version on both Google Play and the App Store, amassing an impressive 50,000 downloads within its first week. As it strives to become the premier platform for Web3 innovation and collaboration, Pop is focused on ensuring a prosperous and sustainable creator economy for all stakeholders.
“The platform captured the undivided attention of three-quarters of participants over three days,” said Vugar Adigozalov, Chief Growth Officer. “Consensus served as an invaluable platform for crucial conversations, valuable feedback, partner connections, and the onboarding of potential creators.”
By leveraging the inherent advantages of blockchain technology, such as ownership, anonymity, transparency, and accountability, Pop aims to bridge the gap between the traditional internet and the Web3 world.
Through the issuance of unique and stylish NFTs as personalised identifiers, Pop incentivises user engagement with content while unlocking new earning possibilities, creating a mutually beneficial relationship between creators and users.
Isa Muhammad is a writer and video game journalist covering many aspects of entertainment media including the film industry. He's steadily writing his way to the sharp end of journalism and enjoys staying informed. If he's not reading, playing video games or catching up on his favourite TV series, then he's probably writing about them.
