British competitive gaming culture brand Excel Esports has announced a new partnership with banking and financial services provider HSBC UK.
The partnership will see HSBC UK become the esport organisation’s official financial services partner and financial health provider, working to support both young people and entrepreneurs build financial skills in making good decisions with their money.
Focused on promoting financial health and education to its fans, Excel’s partnership with HSBC UK is aimed at breaking down financial stigmas and helping drive a real uplift in financial literacy amongst Gen Z, Gen A and Millennials.
Tim Reichert CEO of Excel Esports said, “EXCEL and HSBC UK are committed to working together to help promote financial health amongst young people in the UK and we’re excited to support our community through this new financially minded avenue to help our fans live more rewarding and experience-led lives, centred around their love of gaming and esports.”
The partnership will also utilise Excel’s talent roster of young professionals and entrepreneurs who will be taught how to manage their wealth from a young age.
Becky Moffat, chief marketing officer at HSBC UK said, “We’re incredibly excited to be partnering with EXCEL, working together to help young people and entrepreneurs build financial skills and make the most of their money now and in the future.”
HSBC UK has a longstanding commitment to helping people build their financial health. Last year the bank helped over 445,000 young people build financial skills through their partnerships and the HSBC UK Education Network and is now looking to do the same with young people in the esports industry.
Esports has grown significantly in the last couple of years and has created some of the world’s youngest millionaires who made their wealth by playing video games.
If you’re interested in getting into esports, there are lots of games that you should try to master in order to make the most money, especially Dota 2.