The Pokémon Company International has announced its commitment to global organisations by supporting children and minority groups.
As a subsidiary of The Pokémon Company, The Pokémon Company International is in charge of all Pokémon brands in all regions apart from Asia.
The Pokémon series released its first game Pokémon Red and Blue in 1996, and to celebrate its 25th anniversary, the company has pledged a donation of $25 million paid over five years to organisations across the globe dedicated to “improving the lives of children and supporting social equity”.
In a recently published press release, The Pokémon Company International stated that a group of initial organisations has already been chosen, and are intended to be “long-term strategic partner[s]” over the course of five years. It might also add subsequent organisations over time.
Although the $25 million funding will primarily be used as monetary donations, it will also be used to fund donations of The Pokémon Trading Card Game as well as the Pokémon Center products for organisations that distribute toys to families in need.
You can find the complete list of all 41 initial partners on The Pokémon Company International’s website, which includes UK-based charities Save The Children and Barnado’s. Other popular organisations on the list include The Trevor Project, Legal Defense Fund and Stop AAPI Hate.