Connect with us

Hi, what are you looking for?

Bytes

Snap adds Sony Music to its library; creates new AR Music Lenses

New augmented reality filters let users star in their own animated music video

The social media firm that refers to itself as a ‘camera company’, Snap has announced a new deal with Sony Music Entertainment to include their artists’ music into Snap’s Sounds library.

With over 200 million Snapchatters engaging with augmented reality every day, the company has expanded the music experience on Snapchat by adding Sounds into the AR Lenses available in the Lens Carousel and experimenting with new formats. 

Rolling out soon, Sound Lenses will feature a pre-selected song embedded into the Lens that transforms pictures of anyone to appear as if they are singing a song. Cameo Sound Lenses will apply visual effects to put the user and a friend as the stars of their own animated music video. To find Lenses with Sounds, look for Lenses that have a musical note icon on the Lens icon. 

Snap said that, “These new Sound Lenses will make for a more immersive music experience, and open a proven and powerful way for artists to share music on Snapchat”.

Written By

Steve is an award-winning editor and copywriter with more than 20 years’ experience specialising in consumer technology and video games. With a career spanning from the first PlayStation to the latest in VR, he's proud to be a lifelong gamer.

You May Also Like

Level Up

Eager to be at the metaverse frontier, but not sure how to get started? As exciting as the idea of a shared digital space...

Bytes

New blockchain gaming platform based on Unreal Engine 5.

Bytes

The record for the most expensive land sale in the metaverse has just been raised

State of Play

What do we mean by the metaverse? Our vision of shared, real-time, persistent, virtual worlds has been shaped by popular culture, from Neal Stephenson’s...

Advertisement
Advertisement

Subscribe to the future

Advertisement