Artificial intelligence and metaverse company Futureverse has launched Born Ready, a new $50 million venture fund and studio. The company is focused on using its new funds to accelerate the development and adoption of emerging technology ventures.
This includes ventures that hold strategic collaboration potential with Futureverse or The Root Network, a public decentralised blockchain network optimised for metaverse apps and experiences.
Shara Senderoff and Aaron McDonald, co-founders of Born Ready commented, “We’re incredibly excited to officially announce our Born Ready venture fund, as we seek out visionary developers and forward-thinking leaders building the future of the internet.”
Building the metaverse
After previously announcing $54 million Series A funding led by 10T Holdings with contribution from Ripple Labs, Futureverse is making big moves towards its metaverse ambitions by rolling up 11 metaverse infrastructure and content companies into one collaborative ecosystem.
This allows the company to deliver essential components for constructing metaverse applications while maintaining a large digital collectible community. Last year, Futureverse partnered with various organisations and innovators from Wimbledon, FIFA, Authentic Brands Group (ABG), Mastercard, Death Row Records, Wētā Workshop, Snoop Dogg, Timbaland, Keanu Reeves and Alexandra Grant.
The company has also penned a strategic partnership with blue-chip NFT collection Cool Cats, integrating the Cool Cats brand with its technology, while Senderoff and McDonald are members of the Cool Cats’ Board of Directors.
Born Ready has already made investments in a variety of companies, including former head of Adidas’ Yeezy Innovation Lab’s high-tech sneaker startup, FCTRY Lab, Power’d Digital, Polemos, Walker Labs and more.
The new venture will soon announce accelerator programs with funding opportunities on its official website.
Isa Muhammad is a writer and video game journalist covering many aspects of entertainment media including the film industry. He's steadily writing his way to the sharp end of journalism and enjoys staying informed. If he's not reading, playing video games or catching up on his favourite TV series, then he's probably writing about them.
